THE STORY OF THE ENDLESS RIDE

The first big trade show

26 End of January everything is prepared to step into the arena with all the sports brands out there. The Mellow Team is heading to Munich to stir up the scene at the worlds biggest exhibition for sport business – the ISPO. Showcasing not only the polished prototypes, but also their freshest moving pictures masterpiece, „7 Chapters of Awesomeness“, shot just a week before in Barcelona.